Mindanao State
University - Iligan Institute of Technology
Faculty & Staff
Manala-o, Safa D. » Research » Scholarly articles
| Title | Effect of Advertising Expenditure on Firm Performance of Filipino Corporations: A Two-Stage Least Squares Analysis |
| Authors | Manala-O, Safa; Atienza, Ringgold |
| Publication date | 2020 |
| Journal | DLSU Business & Economics Review |
| Volume | 30 |
| Issue | 1 |
| Publisher | DLSU |